Company Secretary
Every startup has a brand — few protect it. From trademark filings to enforcement and brand licensing, here’s how Indian startups can secure their brand identity and avoid costly conflicts. A clear, step-by-step guide to brand protection strategy in India.
Trademark licensing can expand your brand — but without control, it can also destroy it. Learn how to license your trademark in India correctly, protect ownership, enforce quality, and comply with the Trade Marks Act, 1999.
Most businesses focus on registration and forget that incorrect usage can cost them their trademark. Learn how to use your registered trademark correctly — from symbol usage and brand consistency to monitoring and licensing — so your brand stays protected under Indian law.
Most startups skip trademark searches when naming their brand — a costly mistake that can lead to rejection, legal notices, or rebranding. In this expert guide, Company Secretary Prashant Kumar explains why checking existing trademarks under the Trade Marks Act, 1999 is essential to avoid disputes and protect your startup legally.
Most startups choose brand names that sound catchy but fail legally. Learn from trademark expert Prashant Kumar about the most common brand naming mistakes in India — and how to pick a name that’s creative, compliant, and registrable under the Trade Marks Act, 1999.
A trademark is your startup’s legal identity. Learn what can be trademarked in India — names, logos, slogans, shapes, sounds, and colours — and how to protect your brand under the Trade Marks Act, 1999. Includes step-by-step filing guidance, fee-saving MSME tips, and practical examples for founders.
A trademark isn’t just a legal formality — it’s your startup’s first real asset. Learn how to protect your brand name under the Trade Marks Act, 1999, save government fees with MSME registration, and file your application the right way.
